Social Media Executive

Would you like to work for a Chester based company promoting luxury travel, cruise and sun holidays? Travcorp Holdings Ltd are looking to put the customer at the heart of their marketing for Destination2, HolidayGems and Destination2 Cruise.Who we are:Destination2 Ltd and HolidayGems Ltd are part of Travcorp Holdings Ltd and are two of the most innovative and progressive online tour operators in the UK, selling holidays nationwide to a variety of long and short-haul destinations.Our inspirational business has grown from strength to strength in both financial terms and passenger carryings. Last year we surpassed the £110 million sales mark and gained market share across all key trading areas, including the UAE, Indian Ocean, Thailand and the Caribbean, resulting in over 500,000 bed/nights. We continue to go from strength-to-strength with a new cruise brand plus new destination openings in the year.“The knowledge within our business is impressive and has driven our results this year. The work that we put in during the pandemic has become the platform for our growth, which together with a strong balance sheet and a strengthened senior management team, gives us a firm belief that we can and will become one of the most progressive travel groups in the UK.” Andrew Botterill, Executive Chairman of Travcorp Holdings LtdWe believe that keeping our team happy contributes to our business success.Our Culture:Our customers book dreams and it is our job to ensure we turn those dreams into reality. It does not matter at what point in your career you are with us, which department you work for or where you are based, every team member plays their own crucial part in achieving our Belief “Everyone Deserves a Little Luxury.”We have strong values that drive our ambition of becoming one of the largest tour operator groups in the UK travel sector and are looking for people who will be excited to help drive business growth. If you are entrepreneurial in spirit, creative in your thinking, and always ready to go the extra mile then we want you onboard.Purpose of the RoleWe are looking for a Social Media Executive to join our team in a newly formed role. With a new innovative marketing mission this is an exciting time to join and make an impact.This hands-on position demands a keen eye for design, creativity, and meticulous attention to detail, tasked with crafting high-quality strategies to effectively convey complex messages.Tailored for individuals with a strong background in design and digital experience, this role offers a pathway for career progression in digital marketing.From day one, you will play a crucial role in shaping and steering our social media landscape. Proactivity and forward-thinking are essential; every innovative idea you bring to the table will be explored, providing a real opportunity to instigate positive changes.Collaborating closely with the Social Media Manager/Head of Marketing, you will lead organic social growth—taking charge of primary channels, expanding followers, and boosting engagement to attract and retain new customers.For those experienced in social media marketing, showcasing a proven track record of leveraging platforms like Instagram and TikTok for enhanced commercial performance, this role promises an exciting journey ahead.Key ResponsibilitiesContent planning and development; ensuring regular, high quality and creative content.Scheduling and delivering messages primarily across Instagram, Facebook & TikTok.Community Management; managing queries and messages, replying to people and engaging with audiences.Collaborating with other social media specialists in the company, such as paid media managers.Analysing and reporting back on content, looking at key performance indicators and content types to make recommendations.Creating strong written posts that have excellent grammar and spelling that grab the attention of the audience.Using in-app tools and Illustrator to create video and other visual media assets to create exciting, fun content that helps achieve the business aims - you will work with our designer for more complex video asks and brand/campaign guidelines.Follow best practices for social media marketing on different platforms.Staying up to date with all developments in social media, such as legal changes, new platforms and new features introduced.Ensuring consistency in the brand messaging.The Person: Essential Knowledge, Skills and Abilities:A minimum of 2-years' experience in a similar social media role.A strong understanding of social media platforms, including Instagram, Facebook & TikTok.Detailed understanding of what creative content works best on social media.Experience of social media content creation and using in-app tools / Illustrator or similar.The ability to interpret data and provide actionable insights or recommendations.Experience using social media management platforms such as Hootsuite.A qualification in social media or digital marketing is preferred but not essential.Personal Qualities:A passion for all things social media.Creative thinking.Excellent attention to detail.Strong work ethic.Excellent team player with the ability to work independently.Managing key stakeholders at various levels of seniority within the business.Highly organized with the ability to prioritize and manage own workload efficiently to tight deadlines.Self-motivated, pro-active, and results-oriented.A flexible and adaptable approach to work.This is a full-time office-based position where you will be required to work 37.5 hours per week, Monday to Friday 9am to 5.30pm.Core Benefits*Company Pension Scheme22 days holiday rising 1 day per year (up to 25) Sign up to receive VIP access to our top deals, competitions, and travel inspiration from the experts.
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