Social and Content Executive

Work.Life is a flex workspace provider for businesses who care about people. We believe that happy teams deliver measurable benefits for businesses. That’s why everything we do, from workspace design to delivering a best-in-class personal service, is designed to create happy working environments. We have shared workspaces across London, Reading and Manchester;
with 7,000+ members; and an amazing team of nearly 70 work.lifers who share our ambition to redefine the workspace experience for the better.Your Role We are looking for a data-driven & creative person who is eager to take responsibility for elevating our social media & content creation to new heights.You'll be responsible for managing our social media accounts, creating engaging content that our audience will love and helping us rank in search engines, and also playing a key part in leading and implementing our content strategy. Your day to day responsibilities - Own and develop our content calendar and use this to write, create, plan, schedule and monitor all content across our social channels, blog (posting 2-3 blogs per month), and internally for our members.- Creating original photo and video content with a focus on our spaces, team and members, and briefing out to a videographer/photographer when needed. - Manage all of our organic social media channels and engage with our followers, and there will also be scope to support the Demand Generation Marketing Manager with executing our paid social strategy.- Support the marketing managers and other teams with content and copywriting needs such as newsletters, brochures, case studies, our Impact Report and member spotlights.- Support the brand marketing manager with our events calendar, contributing to ideation and supporting with execution and delivery.- Report on social media and content performance through our digital platforms.- You'll enable our team, in particular our SLT, with making sure they're acting as brand ambassadors on LinkedIn, helping them write content based off our content calendar.- You'll own our in-space member-facing content such as our TV Screens, making sure content is on-brand and engaging.- You'll embrace a test and learn approach, and will test new platforms to us (such as TikTok) and always be on the look out for new cost-effective ways to reach our audience.SustainabilityWe're a proud BCorp! You'll support our sustainability goals here by:· Upskilling in sustainability via onboarding & other training & joining Team power-hours & our online channels· Supporting our annual & quarterly goals both as an individual in your role, and through the work of your team· Using your charity hours ('Giving Back Days') to support a charity of your choice up to 4 days per year· Supporting in delivering or participating in our fundraising, awareness and partnership activations & eventsHow you'll measure success Your role is key to supporting our Brand and Communications Marketing Manager to produce excellent content and an engaging online presence. Success is measured across the following KPIs, which contribute directly to your team achieving our overall social media goals: Role KPIs:- Grow web sessions from organic social - Increase the amount of leads that reach us through social media
- Increase our social media content impressions
- Grow our social followers In your first 6 months of role- You will have taken ownership of our content calendar and be confidently communicating this to the business, be writing and publishing 2-3 blogs per month and briefing our copywriter on more complex pieces, and coming up with original and engaging social media content.- You will have taken a test and learn approach to social media, trialing types of content, time of posting, frequency and any other approaches to help you work towards your KPI's.- You'll have established yourself within our team as our go-to social expertand be working directly with members on showcasing them on our social media and internally.- You'll have been a key part of the team ideating and executing on our Pride campaign.Role competencies:- Social media whizz- experience with and in-depth knowledge of social media platforms (with a focus on LinkedIn & Instagram), able to report confidently on success.- Storyteller and copywriting extraordinare, with the abilty to think like our customers and create well-written content they will engage with. Be able to apply humour to your content, when needed!- Creative - eye on the pulse of social trends, and able to create original, engaging content.- Project management - manage our content calendar and coordinate, create, schedule, post, monitor and track content across our blog and social channels. - An eye for detail - you should be setting the example for the business for quality and accuracy in your delivery, with a keen eye for detail. Living by our valuesWe’re positiveYou lift the mood in the room – celebrating success often & tackling problems & opportunities with positivityWe’re personalYou’re visible across the business, getting to know other teams & their challenges in order to collaborate effectively togetherWe’re inclusiveYou actively seek out ideas & opinions different to your own and consider others’ needs from a range of perspectivesWe don’t stop at goodYou’re always seeking opportunities to improve and course-correct to drive excellenceWe’re team 1stYou’ll support other teams, taking an interest in their work and results & giving feedback generously day-to-day to help others improveWhy you’ll love Work.LifeWork happiness is our passion, and this starts with our own team. We offer a supportive working environment, plenty of training and development opportunities, competitive salary, monthly wellness package, team joy budget, quarterly socials and more, so you can workhappier.·A supportive & friendly team of hard-working people· 33days holiday per year incl. Bank Holidays (plus an additional day per year of service)·£75/month towards your mental & physical wellbeing·Team joy budget to be spent together with the team·Unlimited coaching sessions per month through More Happi - our coaching partner·Optional therapy available via Self Space - our mental health partner·4 paid charity days per year·Quarterly team socials·Discounts with brilliant local businesses·Company Pension Scheme·Cycle to Work & Dash E-Bike Schemes·Salary-Sacrifice Nursery Benefits & Generous Parental LeaveThe need to knows·The start date for this role is April (or as soon as you are available)·The interview process will be three stages: a phone interview and two face to face interviews·The final interview will include a presentation and an opportunity to meet the team·Emma Baldwin, Brand and Communications Marketing Manager, will be the hiring manager for this role.£32 - £35 a yearDependant on experienceAt Work.Life, we’re committed to providing an inclusive environment for our team and our members, as we believe that diversity fuels a more innovative, creative, and caring culture. Creating equal opportunities matters to us.Everyone who applies to Work.Life will be considered for employment without attention to race, age, ethnicity, religion, sexual orientation, gender, family or parental status, or disability status.We’re excited to hear from you.Here’s ourPrivacy Policy– by applying for this job you accept how we will use your data.
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