Senior Marketing Manager

BlueOptima is on a mission to maximise the economic and social value that software engineering organisations are capable of delivering. Our vision is to become the global reference for the optimisation of the performance of Software Engineering.Our technology is used by some of the world’s largest organisations, including nine of the world’s top twelve Universal Banks, and a number of large corporates.We are a global organisation with headquarters in London and additional offices in India, Mexico and the US. We are made up of 110 individuals from more than 20 different countries. We promote an open minded environment and encourage our employees to create their own success story in this high performance environment.Location: LondonDepartment: MarketingJob DescriptionWe are looking for a highly organised and logically-minded individual, who is a self starter and seeks an exciting marketing position within a fast-growing SaaS company to work in our London HQ office near Elephant & Castle in Central London.The role best suits those who have a hands-on approach, can think outside of the box and are keen to learn.Drive RoI positive marketing campaigns and apply a data driven approachLead our messaging & positioning, content development, and customer story development efforts for the BlueOptima product landscapeCreate the go-to-market plan, working closely with Product Development, Design, Marketing, PR and Business Intelligence to build effective launch strategies, including: setting target audience and objectives, developing compelling creative assets, and launch strategies to drive demand, adoption and success of launchResponsible for preparing customer proof points (stories, web stories, use cases, references, videos)Identify product education initiatives and opportunities to ensure that our customers are always supported and fully understand the value of our propositionsDevelop a pipeline of testing initiatives to improve effectiveness of campaigns and building understanding on how to target new audiences and acquire customers through product marketingContribute learnings and ideation to help build and evolve our wider brand strategies and initiativesQualifications2+ years of experience in a Marketing team, ideally within the SaaS or enterprise software spacePreference to work with data based decision making and communication to achieve outcomesStrong sense of ownership and a “whatever it takes” attitude towards getting stuff doneOutstanding, written, verbal communication and interpersonal skillsExcellent communication skills and ability to work in a team environmentGood logical thinking and self-motivated problem solving skillsAbility to work independently and to determine workload prioritiesA passion for products, technology and very data drivenExperience or interested in programming skills optionalAdditional InformationWhy work for us?We believe in an inclusive, collaborative working culture, helping every employee to have an impact. At BlueOptima, everyone has autonomy and accountability for their own successes. Join us and be part of a tight knit company, where your efforts have a significant contribution, and are recognised and rewarded. Learn, upskill and develop with rapid career growth.Culture and Growth:Global team with a creative, innovative and welcoming mindset.Rapid career growth and opportunity to be an outstanding and visible contributor to the company's success.Freedom to create your own success story in a high performance environment.Training programs and Personal Development Plans for each employee32 days of holidays (including 8 bank holidays)Hybrid working - 2 days remote and 3 days in the office each weekFlexible Work from Long Distance - 4 weeks a yearTop of the line equipment (i.e. laptop, headset, desk gaming monitor)Office in Elephant and Castle with free drinks and snacks12 Weeks Paid Maternity and Paternity Leave
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