Senior Manager, SEO EMEA, Adobe.com

Our CompanyChanging the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!The Opportunity:Adobe.com is one of the world's most heavily trafficked corporate websites, with Digital Media seeing over 2.6 billion organic visitors per year. It is a primary customer interaction point for Adobe. Within the SEO team, we are focused on unlocking organic growth opportunities to help grow the Digital Media business.The Head of SEO leads the creation and implementation of market-specific organic growth strategies, targeting new and established audiences. They support the teams delivering those plans to increase organic traffic while influencing the visibility of key products. They serve as the champion for our EMEA SEO team, both within the region and at the corporate level, guaranteeing that all local requirements are addressed to establish a successful regional SEO operation.What you’ll do:· Contribute to the Global SEO team's vision by crafting a local SEO strategy that supports achieving the business objectives.· Communicate how EMEA fits into that vision and provide clarity to team members on their individual goals.· Ensure the delivery of quarterly tactics within our local sprint process to achieve the quarterly objectives.· Help the team prioritise the most impactful work and unblock tasks through communication and trade-offs.· Contribute to improving the SEO reporting framework by highlighting gaps and new efficiencies.· Assist teams in analysing ranking declines and pinpointing underlying reasons to aid in task prioritization adjustments, mitigating any threat to the objectives and key results.· Support the team through site migrations and align with Program Managers to ensure a smooth transition.· Develop, lead and maintain working relationships across cross-team/channel partnerships to further marketing alignment and an effective balance between traffic growth and journey optimisation.· Facilitate a process that aligns SEO with web experience, enabling the team to quickly identify and address gaps in their ability to meet customer needs.· Communicate the EMEA SEO strategy amongst local team members, providing regular forecasts and project progress updates.· Lead and grow three direct reports through structured development plans and coaching activities.What you’ll need to succeed:With the world of search constantly evolving, we’re seeking a futuristic, creative and strategic problem solver who is passionate about SEO! Experienced with delivering SEO practices across different verticals such as content, technical, outreach and data analytics and who can distil the intricacies of SEO into clear messaging.You have an analytical mentality and the ability to determine customer needs and intent through data. You have exceptional written, visual and verbal communication skills, with the expertise to translate data into insight seamlessly.In addition to your SEO know-how, this role requires someone who thinks commercially and can identify growth opportunities aligned with business goals.More specifically we’d love to see:· Proven SEO experience managing and delivering SEO projects to the highest standards.· Previous experience in building, developing and leading a team is required.· Proven track record solving complex and strategic problems, such as algorithm update impacts, interest shifts, or search demand shifts.· A high level of international SEO knowledge and standard processes, such as HREFLANG implementation, crawl folding analysis, etc and the personal drive to remain at the forefront of evolving SEO strategies.· Skilled in using and building data frameworks such as PowerBi, PowerQuery, BigQuery and Looker Studio. SQL, VBA or Python is beneficial.· Great communicator with experience working across global matrixed organisations· Physical presentation and PPT skills are essential.· Has an appetite for organisation, efficiency, and a keen eye for detail.This position adopts a flexible hybrid work model, coordinating teams across multiple international locations. It falls under the Global Marketing organisation, maintains strong ties with our local marketing teams, and collaborates closely with our corporate SEO teams in the US.As our many awards will tell you, at Adobe you’ll be immersed in an exceptional work environment that is recognized around the world. You’ll be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog, and explore the fantastic benefits we offer at Rewards.adobe.com.Adobe is an equal opportunity employer. We hire talented individuals, regardless of gender, race or colour, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful. This is what it means to be Adobe For All.We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours.Adobe is proud to be an Equal Employment Opportunity
and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email #####
or call (408) 536-#####.Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.
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