Senior Manager - Marketing

Senior Manager - Marketing page is loaded
Senior Manager - Marketing Apply
remote type
Hybrid
locations
Edinburgh, GB
time type
Full time
posted on
Posted 2 Days Ago
job requisition id
JR503
In the middle of the energy transition, businesses and governments are faced with significant challenges. But the pace and scale of change mean every decision is made under mounting pressure. Now, more than ever, companies need reliable data, analytics and actionable insight.
Wood Mackenzie is the leading global provider of data and analytics solutions for the renewables, energy and natural resources sectors.
Wood Mackenzie’s
services include
data, analytics, insight, events and consultancy. A trusted partner for over 50 years, Wood Mackenzie’s team has over 2,300 experts across more than 30
global locations
who cover the entire supply chain.
Wood Mackenzie ValuesInclusive – we succeed togetherTrusting – we choose to trust each otherCustomer committed – we put customers at the heart of our decisionsFuture Focused – we accelerate changeCurious – we turn knowledge into actionRole DescriptionThe Senior Marketing Manager, Oils & Chemicals, is responsible and accountable for the global Oils & Chemicals Marketing strategy and plan, which supports growth within Wood Mackenzie’s Oils & Chemicals business.They will plan, implement, and evolve a global Marketing programme, using performance data and insight to make continuous programme improvements and achieve revenue growth goals.The Senior Marketing Manager, Oils & Chemicals, reports to the Marketing Director, Commodities, and will collaborate closely with the Global Marketing team to deliver on their plans.Main Responsibilities of the RoleDevelop and clearly articulate a compelling marketing strategy to support priority goals and drive growth within our Oils & Chemicals businessDevelop and execute integrated marketing campaigns and tactics in line with the strategy, utilising the full marketing channel mix and martech stackWork with Product Marketing to help build a compelling narratives around Oils & Chemicals products and offeringsWork collaboratively with the global marketing team to maximise reach and performance of campaigns and to share best practicesContinuously analyse and evaluate campaigns to improve performance and deliver on KPIs and revenue targetsUtilise customer and market insights to inform strategy and planningCollaborate seamlessly with the Oils & Chemicals leadership and commercial teams, to maintain alignment on growth priorities and to ensure customer-centricity is at the heart of all our campaignsEffectively manage stakeholder relationships across the business and provide regular performance updatesManage a budget and deliver on agreed ROIKnowledge & ExperienceSignificant previous experience in roles where you have been responsible for developing a global demand marketing strategy across multiple channels and delivering on the tactical plan/sHigh degree of comfort working in a B2B professional services environmentProven track record of delivering to plan and budget and exceeding goalsExperienced martech user (experience using Salesforce and Pardot is an advantage)Sound knowledge and experience of digital marketing practices and channelsKnowledge of the energy, renewables, and/or commodity markets is a distinct advantageCore CompetenciesAbility to strategically interpret performance, customer, or market trends to derive insight and inform decision making Excellent communication skills and a proven ability to influenceExcels at problem solving and approaching issues in multiple waysA natural collaborator, able to build and maintain effective cross-functional relationshipsA customer-first, growth-oriented mindsetEnthusiastic, self-motivated, and with the ability to work independentlyAn intellectual curiosity and genuine interest in developing yourselfAbility to work under pressure in a fast-paced environmentTeam player - must be able to work with multi-disciplinary teamsEqual Opportunities
We are an equal opportunities employer. This means we are committed to recruiting the best people regardless of their race, colour, religion, age, sex, national origin, disability or protected veteran status. You can find out more about your rights under the law at
www.eeoc.gov
If you are applying for a role and have a physical or mental disability, we will support you with your application or through the hiring process.
Find out more at
#####
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!About UsOur Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people.Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the
#1 Top Workplace in the area.
#J-18808-Ljbffr