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Senior Manager Marketing Operations

Posted 23 days ago

  • Lancashire, North West England
  • Any
  • External
  • Expires In 2 months
Role title: Senior Marketing Operations Manager Salary: £65,000 £75,000 Location: Hybrid: 2 days from home, 2 days from Central Manchester Why this role? 4 day work week 4.5 on Glassdoor 14m Series A in 2022 £7m ARR A newly created role with a company in scaleup phase About the company As a SaaS business that sells primarily to mid-market and enterprise customers, our client is a Series A scaleup that is looking to bolster its marketing team with two new hires. This is a great opportunity to join a business with 50 employees and a growing marketing team of 3. The role This is a newly created role where you will own, lead, and execute a marketing operations strategy to help drive more revenue for the business, with a particular focus on mid-market and enterprise customers. Planning work alongside sales, marketing and customer success to map out the marketing systems and processes needed to help the business grow Marketing Operations be responsible for evaluating, implementing and managing the company s marketing technology stack Marketing Automation set up the marketing automation platform (Hubspot) - lists, custom fields, lead scoring, integrations, campaign tracking etc. Analytics manage analytics so give the marketing team an informed idea of channel and campaign effectiveness Data ensure the business complies with GDPR, and introduce effective ways to enrich data Campaign Execution work closely with the marketing team on campaign execution across demand generation and ABM - landing page creation, email marketing, set up workflows from downloadable assets What you will need to succeed in this role Marketing operations experience in a B2B technology environment and a passion for the martech space Strong technical skills with SFDC, Hubspot and BI tools Experience of working for companies that sell to mid-market and enterprise customers ABM experience would be beneficial Personality to work with a variety of stakeholders Bright, sharp, collaborative, and friendly Benefits Pension Enhanced parental leave 22 days holiday The application process The four steps to the application process are: Call with Market Recruitment to discuss suitability, talk through the role and answer any questions you have Interview with the VP Marketing Presentation / task CEO interview We look forward to hearing from you, and if you have any questions, please feel free to contact us or reach out.
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