Senior Digital Product Executive

Senior Digital Product Executive
£27,000 - £33,000
Location:
Remote working but with a requirement to travel to our sites and attend team meetings.
About the role:
Are you an experienced Digital Marketing Executive looking to take your next step? As a key member of the Marketing Team, you'll be responsible for driving our digital marketing efforts across multiple channels, working closely with our Digital Product Owner and CRM Manager. From website management and SEO optimization to CRM campaign execution, your expertise will play a pivotal role in elevating our brand presence.
What you'll do:
Website
Keep our portfolio of websites up-to-date with scheduled improvements.
Handle site requests for website support, updating content and providing training as required.
Roll out new pages, features and functionality across our range of leisure centres pages.
Audit and manage web pages to ensure best practice is being adhered to.
Monitor website performance via GA4, SEMrush.
Identify and implement appropriate content opportunities to improve local SEO
Produce regular reports on website performance, highlighting high and low performing pages and suggesting opportunities for improvement.
CRM
Support with the creation of CRM campaigns, from audience selection through to asset build, ...