Senior Data Analyst

Senior Analyst Role
Web & Paid Media Performance
CONTRACT / FREELANCE / INTERIM
I am URGENTLY seeking experienced digital performance marketing Analysts for my agency client below
£450 - £500 per day INSIDE IR35
⏱️ 3 months+
Hybrid / London
Work across a range of clients in retail, telco, automotive and healthcare industries
Measure and optimise digital performance marketing campaigns to support customer experience and personalisation
Strong skills with SQL and GA required for analysis as well as excellent data visualisation tools such as PowerBI and Tableau
Excellent communication skills to liaise with, and nurture client relationships
I have partnered with a Marketing Communications agency to hire for a Senior Analyst to join their industry-leading Digital & Customer team.
A chance to diversify your experience by working across multiple clients in various industries, delivering insights and solutions to support improved omnichannel customer experience.
You will use a variety of analytics techniques to measure paid media campaign performance and web analytics journeys for customers.
Responsibilities:
Employ strong analytical skills to optimize digital customer journies and digital campaign performance.
Deliver insights to drive the understanding of customers, helping to shape future strategies, improve customer experience, deepen engagement, drive revenue.
Work with clients to help build relationships with key stakeholders from across the business and translate their ambitions and goals into analytical challenges.
Experience:
Educated to degree level in relevant subject such as Computer Science, Machine Learning, Mathematics, Statistics, Physics, Chemistry, Engineering etc.
Strong coding skills with SQL, working with large and complex data sets to extract insights and identify trends
Exposure to cloud-based analytical platforms such as Databricks, Snowflake, Google BigQuery etc.
A proven background in paid media measurement and web analytics for customer journey purposes
Strong technical skills with Google Analytics (GA) or Adobe Analytics