Marketing Strategist

We are seeking an experienced Kent-based Marketing Strategist who is proficient in managing digital campaigns for our client who is established within the public sector.
This position is permanent and based in the Maidstone area, with the successful candidate able to work from home twice a week.
Benefits include a competitive salary, a hybrid working pattern, and the option to work from a local office if commuting, when appropriate.
Duties of this role:
To provide evidence-based digital marketing recommendations and rationale for a wide variety of projects and campaigns and execute tactics with a high level of technical marketing knowledge and skill.
To advise on, and assist with, the implementation of an SEO strategy to enhance website engagement.
Run social media channels day-to-day, and during major incidents and emergencies.
Create engaging brand-relevant content (including innovative and trend-based reels and TikToks) independently as well as in collaboration with in-house videographers and photographers.
Assist the press office when required and be part of the out-of-hours Press Officer on-call rota (one in every six weeks).
Required Skills & Expertise:
Degree level or equivalent marketing/communications qualifications or experience gained in a busy communications or engagement team, or marketing agency.
Must hold a full clean UK driving l...