Marketing Specialist

Working at Allegis Global Solutions (AGS) is more than just a job. It’s a career. It’s a community of people who invest in your development and empower you to blaze your own trail. Each of us is here to create real, measurable impact that moves needles. We operate beyond "roles" or "jobs" to realize the opportunity to make meaningful contributions to a bigger idea. Because we believe that when you build a workforce that’s designed to harness human enterprise, you design a workforce that’s built for impact.At AGS, we help companies all over the world transform their people into a competitive advantage. It’s not about filling seats. It’s about designing workforces to meet missions and unleash the most transformative power in business today: The power of human enterprise.With services around the globe, we have a point of view on the future of work that enables us to be a transformative partner in the way work gets done for our clients’ organizations. Meeting clients where they are, we design a plan and guide them along a transformational journey, applying bold actions and diverse minds to solve the most complex challenges – from permanent and extended workforce management to services procurement, consulting, direct sourcing and our Universal Workforce Model.We also represent over 100 countries and speak dozens of languages. So as you’re building relationships and doing your job, you’ll be exposed to other cultures and advancement opportunities while expanding your knowledge of global markets and strategies.Job DescriptionThe Marketing Specialist supports the Sr. Marketing Manager in the execution of the EMEA-based marketing plan to drive growth, support our partners, and build a strong brand. You will achieve this through the creation and execution of campaigns, content and events, and evaluation of marketing effectiveness.The ideal candidate is a creative and proactive self-starter, who has marketing coordination experience, is motivated and collaborative, focused, organized, and detail-oriented. Exceptional verbal and written communication skills, an ability to work with cross-functional teams, and exceptional project management skills are a must for success in this role.ResponsibilitiesDevelop a clear understanding of the region-specific brand strategy and marketing planincluding activities, goals, objectives and KPIs.Support and execute the region-specific brand and marketing plans including, but not limited to, partner relations, events (sponsored and owned), copy writing, content creation, public relations, email campaigns, advertising, social media platforms management, and stakeholder management.Assist with social media platforms and manage posts’ schedule for content posting, track performance of content, manage content calendar and pipeline of localised content for all online platforms.Support the planning and execution of QWA-owned/sponsored events, speaker spotlights, awards and conferences.Support the creation of collateral (employer branding, QWA culture, marketing and branding), whenever needed, including assisting with creation of drafts, project management etc.Coordinate with marketing team for design, social media and website content, and promotional strategies.Drive database development to grow leads and support lead generation activities such as thematic email campaigns, post-event lead follow-up and specialised content creation.Assist with maintenance of the lead and customer database, as well as stay up-to-date with the relevant QWA marketing technologies and platforms.Planning and managing trade shows, conferences, events and meetings by identifying, coordinating and assembling requirements, developing assignments and schedules, coordinating mailing lists and establishing contacts.Assist in analysing marketing data to help shape future marketing strategies.Ensure consistency in communications and brand guidelines when deploying strategies.Be a brand advocate.Support overall marketing team goals and programs.QualificationsBachelor’s degree in marketing, communications, or a related field preferred.2+ years of relevant B2B marketing or Digital Marketing experience required.Outstanding English presentation, grammar, and writing skills.Participation in successful marketing pipeline generation, including campaigns from concept to ROI analysis.Experience in copywriting and content creation preferred.Experience with organising physical and digital events.Exposure to marketing automation and analytics features.Experience with marketing tools and software such as HubSpot’s Marketing and CRM, WordPress, Google Analytics, Trello, etc.Outstanding communicator and creative thinker.Comfortable in fast-paced environment that values creativity, self-motivation, candour, reliability, and accountability.Must be a self-starter with the ability to perform independently and within a team environment.Additional InformationAs a workplace, we focus on relationships – with each other, our clients and our candidates - in fact serving others is one of our core values. We support open communication and recognize that giving constructive criticism can be even harder than receiving it. We appreciate the fearless and the passionate, who force us to be better. Everything we do sits on a pillar of diversity - diverse perspectives, backgrounds and ideas drive innovation and make us successful.See what it’s like to work at AGS by searching #LifeAtAGS on any social network.
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