Marketing Specialist (Digital)

Marketing Specialist (Digital)

�25-35k

Shropshire - Commutable from Telford, Shrewsbury, Market Drayton, Bridgnorth

VR/10345

A great opportunity has arisen for an experienced marketer to join a growing creative marketing agency.

The position will act as the bridge between the clients and the marketing / web development teams. The Digital Marketing Specialist will take an active role in defining �and delivering marketing activity with a focus on digital channels and performance monitoring through web analytics.

�

Role and responsibilities:

��� �Work with clients to develop their marketing strategy with an emphasis on digital channels; website content strategy, email marketing, organic and paid search, social media, etc.

��� �Create social media content strategies for our clients, outlining the mix of content, schedule and rationale / desired outcome behind posts

��� �Support on the execution of the proposed marketing activity where appropriate

��� �Review performance of digital marketing activity and client websites

��� �Interpret results and share insights with clients where appropriate

��� �Work with development and content creation experts to deliver results

��� �Account Management - New client discovery and onboarding; work with new clients to capture their needs and assess their requirements

��� �Take the lead on important projects you are involved in and communicate updates to clients

��� �Copywriting and content creation - Create clear, easy to understand written copy edited to be suitable for the target medium

Skills and experience

��� �Previous experience in a similar marketing role

��� �Experience in website content strategy, email marketing, organic and paid search, social media

��� �Good content creation skills

��� �Account management/ project management experience

��� �Experience in Google analytics

�