Marketing Manager

We are currently seeking an experienced Marketing Manager to join a well-established, family-run SME based in Northern Ireland. As a Marketing Manager you will be responsible for the all marketing activities within the business. You will also be responsible for working closely with the Product Development Team to develop the brand, including packaging and promotional material.
Key duties and responsibilities:
Formulate and implement comprehensive marketing strategies aligned with the company's overall business goals and brand positioning.
Identify target audiences, market trends, and industry best practices to optimize marketing campaigns.
Manage and enhance the company's website, ensuring it is user-friendly, SEO optimized, product data is accurate and up to date, and provides relevant and engaging content.
Develop and execute social media plans across relevant platforms (Facebook, LinkedIn, Instagram, etc.) to foster engagement and build a strong onl...