Marketing Manager

This is an exciting, broad and varied role working for a great organisation nestled in the Herefordshire countryside. It’s ideally suited to an experienced marketer looking to join a fun, vibrant team and make make a difference!Your role will involve:Reporting to the Marketing Director, you’ll be responsible for taking ownership of, developing and implementing the content-led and fully integrated marketing strategy, keeping clarity on direction and goals for the marketing team.You’ll manage and lead the team to increase sales revenues through web sales, support the sales team with all required content and sales support materials and be continually building brand presence and value.Overseeing the development of an annual marketing plan & ensure execution of all key projects/activities In conjunction with senior management, managing the business’s brand guidelines, media positioning & core value and ensuring the in-house design team adhere to them Your responsibilities include; The HTS website and e-commerce functions. Delivering on the agreed b2c sales target. Overseeing production of printed material to support the sales team. New product and service campaigns, design and delivery. Lead market research efforts to uncover the viability of current and existing products/services. Brainstorm ideas for new campaigns. Monitor current campaigns, ensuring the team meets deadlines and complete necessary tasks. Analyse data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure. Set and monitor KPI’s for the team. Represent the marketing team to cross-functional groups including product management, sales, or customer support. Update senior leadership on the progress of marketing activities and reporting on the results of campaigns Work with Hubspot to create, launch and measure all digital campaigns. You will be the ideal candidate due to your; 5 Years + marketing experience 2 Years + experience of managing a team and working to deliver on set KPI’s and sales revenue targets. High energy levels - upbeat & engaging, with a positive outloot. Experience and interest in the wider media, marketing & communications sectors Strategic thinker Natural organisational & prioritisation skills High level of attention to detail A self-starter, with creative flair Copy-writing capability and design/visual comms competency
Hands on approach People management experience Real desire to get stuck in and earn while you learn!This is a great opportunity to join a supportive, highly successful business. Please apply now if this sounds like the role for you!LocationThe position is a hybrid role with two or three days working in the office. Offices are located in Hereford, HR2 6JF.Salary £40 – 46K depending on experience.On site parkingFree foodFree car charging21 days holiday + banks
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