Marketing Manager

Marketing Manager | B2B Tech SaaS | �60,000 | West London

My client, a high growth Tech SaaS business within the logistics sector, are looking for a results driven Marketing Manager to join their team. A genuinely exciting time to join the business, this is a brand new role due to continued growth and expansion. As the Marketing Manager your role will focus on raising the brand profile in the market, generating valuable leads and driving growth globally. Delivering integrated campaigns across a range of channels, this is a broad role that will encompass lead generation, events, content creation, and other marketing collateral.

This role will suit an experienced B2B marketer, who is passionate about driving growth on a global scale. Your experience will be versatile and broad, and you will be strategic, commercially minded and hands on with delivery.

The Role:

• Support with the development the execution the annual marketing strategy, with a focus on market growth, customer segmentation, brand messaging and value proposition.
• Deliver end to end integrated campaigns, from concept through to planning, implementing and post campaign analysis.
• Regular reporting to track the performance of marketing initiatives and using insights to make relevant tweaks to campaigns.
• Support with the planning and delivery of international events and exhibitions to drive the brand profile globally.
• Drive lead generation and demand generation activity to grow the sales pipeline.
• Assist with copywriting and content creation for marketing collateral and advertising.
• Collaborate with key stakeholders, both internally and externally.

The Ideal Candidate:

• Proven experience in a similar B2B Marketing Manager position.
• Global experience is advantageous
• Strong experience delivering end to end marketing plans and campaigns.
• Commercially minded and metrics driven.
• Strong reporting skills, with the ability to adapt and optimise based on insights.
• Ability to prioritise and manage multiple projects at once - experience working in a scale up environment will be advantageous.
• Brilliant communication skills, with the ability to build relationships with stakeholders at all levels.

Hybrid working - you will be required onsite 2 days week:

• Office once a week, West London
• Addtional travel to the Wallingford site.

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