Marketing Manager

Marketing Manager

Full Time, Permanent

Market related

Hybrid, Stonehouse

Our client is a world-leader within the Manufacturing space, specialist in Agricultural, Equine equipment. Due to continued growth, they are seeking a Marketing Manager to join their team in Stonehouse. The role will be responsible for encouraging and accelerate the company's growth and success whilst protecting and promoting the brand. The position is a permanent role and can be considered on a hybrid basis.

Key Responsibilities – Marketing Manager:

• Marketing strategy – create and implement a company-wide marketing strategy for both the equine and shearing sectors that ensures lister are ‘top-of-mind’ for large animal clipping and shearing.
• Market research – gather and analyse customer insights, trends, and market data to inform global marketing strategies.
• Content production – write, brief, and develop engaging visual and written content for use across multiple mediums, including packaging, press releases and social media.
• Event management – co-ordinate the lister clipping and shearing events calendar by managing and attending events to drive awareness of the lister brand.
• Advertising – manage the full funnel advertising activity for shearing whilst managing top-of funnel for clipping to support external stakeholders in selling lister equipment.
• Budget – manage the company marketing budget with a focus on maximising and reporting ROI on all activities undertaken.

Qualifications & Experience – Marketing Manager

• 3+ Years experience in similar marketing role.
• Bachelor’s degree in marketing or related field preferred.
• Knowledge and interest in the equine and agricultural industry is desirable.
• Experience in ecommerce, SEO, Google Analytics, social media, PPC campaign management, campaign analysis and demonstrating ROI on activity. 
• Experience writing and editing content for various platforms.

• Market research capabilities and ability to analyse data.
• Strong copywriting skills.
• Advanced Microsoft Office skills.
• Travel will be required for events and collaboration with WAHL subsidiaries.

For more information on this role, please contact Kieren Provis on (phone number removed) or send a copy of your CV to (url removed)

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Omega Resource Group is acting as an Employment Agency in relation to this vacancy.