Marketing Intelligence Analyst

Marketing Intelligence Analyst (MI Analyst)
Location:
Newcastle or London Victoria
Salary:
between £40,000
£60,000pa DOE + variable performance bonus
Working Hours:
40hrs weekly from 9am - 6pm
Shift Pattern:
Monday to Friday (Hybrid)
Holidays:
21 days annual leave plus bank holidays Verisure Services are looking for a Marketing Intelligence Analyst reporting to the Head of Growth Marketing. This person will be responsible for data analytics (internal and external), creating analyses, dashboards, and reports to assist in measuring and optimising marketing performance.
Major tasks and responsibilities:
Management, build-out and accountability for all marketing analytics tools
PostgreSQL database, digital analytics tools, telephony analytics
Work alongside the BI team to optimize database collection, performance and maintenance
Proactive and rigorous quality checks to ensure necessary collection, storage and cleaning of the data.
Analyse and visualise multiple sources of digital data to discover and create actionable insights to improve business processes and performance.
Responsible for the identification and execution of improvements in marketing data capability that will lead to deeper insights.
Strong understanding of digital technologies, solutions and platforms, underlying marketing analytics services and processes...