Marketing Assistant

Email Marketing Assistant
We have an exciting position for an Email Marketing Assistant to join our results focused, friendly, Marketing Team in our Head Office Team at Northminster Business Park, York.
Working with the Email Marketing Executive you will be sending Newsletter campaigns of up to one million sends several times a week and developing automatically triggered emails containing dynamic personalised content. The email campaigns you will build and send are to help drive sales through the conversion funnel for email revenue.
You will cultivate the test and learn culture at Pavers, building email tests to improve profit, working in an immediate team of four who will support you to develop and enhance your skills to deliver results.
Key Responsibilities for our Email Marketing Assistant
Build and send email marketing campaigns for Pavers and Jones Bootmaker brands
Work with Email Marketing Execs to develop and implement customer journeys to drive incremental revenue and profit
Design engaging emails to increase sales and open rates using assets from creative team
Test and learn from email or catalogue campaign initiatives
Design dynamic personalised content using Fresh Relevance software to serve to the right customer profiles to maximise ROI and increase customers second order rates
Track KPIs for marketing campaigns over time
Analyse campaign resu...