Marketing Analytics Manager - £75,000

CRM Analytics Manager
Leading UK Retailer
£60,000 - £75,000
** 1-2 days per month in the office - Hampshire **
A leading UK retailer are looking for a CRM Analytics Manager to join their digital and data transformation. They have recently appointed 3 senior leaders in the world of CRM, Digital and Data and are now looking for further grow the teams.
The Analytics Manager will specialise in CRM and Loyalty, conducting campaign design and measurement of campaign performance, driving improved targeted promotions, which in turn aligns with their hyper personalisation strategy for the end customer.
Technically they operate a Snowflake and DataBricks environment, leveraging SQL to extract data and R and Python for modelling and statistical analysis, building code and tools. They also have PowerBI for data visualization, but any similar tool will be considered.
Responsibilities:
Be responsible for analysis related to understanding customers, CRM & Loyalty, marketing performance, and broader retail Insight requirements across the business
Lead on forecasting and campaign performance across Marketing channels; true incrementality, ROI and contribution to owned exclusive brand mix
Manage a team of analysts, growing and nurturing the team through coaching and training
Conduct deep-dives and incremental analysis into perf...