International Marketing and Recruitment Manager

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locations
Stirling
time type
Full time
posted on
Posted 8 Days Ago
job requisition id
R0008102
21/03/2024Job Title: International Marketing & Recruitment ManagerJoin Our Team at INTO Stirling: At INTO Stirling, we're dedicated to shaping the future of international education. As the International Marketing and Recruitment Manager, Marketing will be your focus, providing support on Student Recruitment by creating impactful marketing initiatives to attract top talent from around the globe.Based
within our beautiful Stirling campus, with direct links to Edinburgh and Glasgow, y ou will report directly to the Assistant Director of Recruitment at INTO Stirling, collaborating closely to execute our recruitment priorities and deliver outstanding customer service to our network of overseas offices.Job Purpose: As the International Marketing and Recruitment Manager, you'll be instrumental in crafting a comprehensive marketing and communications plan aligned with our recruitment goals. Your creativity and innovation will shine as you develop captivating digital media content, manage social media platforms, and oversee our Marketing Ambassador scheme to showcase the student experience at Stirling. Collaboration will be key as you work closely with our global recruitment and marketing teams to maximize opportunities for cross-promotion and collaboration.Key Responsibilities:Marketing:Develop and execute a comprehensive marketing and communications plan that aligns with recruitment priorities.Create and manage the Centre's quarterly content calendar to drive student recruitment and support regional initiatives.Oversee the Centre's social media presence, collaborating with Student Ambassadors and INTO's Growth Marketing team to generate engaging content.Manage the Centre's CRM system to support recruitment and conversion, measuring the performance of email communications.Create rich digital media content including videos, photography, newsletters, blogs, and vlogs.Support marketing campaigns and produce content for flyers, testimonials, prospectus, and websites.Lead the Marketing Ambassador scheme, recruiting, training, and managing a team of student Ambassadors to generate user-generated content.Collaborate with marketing teams at INTO and the University of Stirling to maximize effectiveness.Develop and maintain a digital asset library to store photography and video footage.Manage alumni relationships with INTO Stirling graduates, ensuring powerful student stories are collected. Student Recruitment:Support the implementation of the annual student recruitment strategy.Provide exceptional support to our in-country sales teams, ensuring they have the tools to promote INTO Stirling.Deliver various recruitment activities including exhibitions, agent training, school visits, interviews, and presentations.Travel within the UK and overseas to deliver promotional activities, organize travel itineraries, and facilitate delivery of promotional materials.Collaborate with recruitment, partnerships, and admissions teams at INTO and the University of Stirling.Lead prospective student and agent visits, as well as large stakeholder events.Manage the recruitment of prospective students referred to the Centre by the University.Join Our Team: If you're passionate about international education and possess the skills and experience to excel in this role, we invite you to apply. Be part of a dynamic team dedicated to making a difference in the lives of international students. You can download a full Job Description
here
Safeguarding:
INTO University Partnerships is committed to safeguarding and promoting the welfare of our students receiving education at our Centres. This reflects the emphasis at INTO of supporting the well-being of our student and employee community.
As part of our commitment to Safeguarding, applicants are asked to note that:
References will be followed up
All gaps in CVs must be explained satisfactorily
Proof of identity and (where applicable) qualifications will be required
Reference requests will ask specifically whether there is any reason that they should not be engaged in situations where they have responsibility for, or substantial access to, persons under 18
Appropriate suitability checks will be required prior to confirmation of appointment
It is an offence to apply for a role that involves engaging in regulated activity relevant to children if you are barred from doing so
This role meets the requirements in respect of exempted questions under the Rehabilitation of Offenders Act 1974. All applicants who are offered employment will be subject to a Disclosure and Barring Serviced check before the appointment is confirmed. This will include details of cautions, reprimands or final warnings as well as convictions.
Shortlisted candidates will be asked to complete a self-declaration of their criminal record or information that would make them unsuitable to work with children.
We are an Equal Opportunities Employer.
We provide equality of opportunity to all people regardless of their religious belief, political opinion, sex, race, age, sexual orientation, marital or civil partnership status, disability, or whether they have undergone, are undergoing or intend to undergo gender reassignment.
We do not discriminate against our job applicants or employees on any of the grounds listed above.
We select the best person for the job and all recruitment decisions will be made objectively.
We Grow Together At INTO, we’re in the business of growth. From school to university. From home to somewhere new. From dreams to career plans to long-awaited first days. And we believe growth isn’t just for students – it’s for our people too.
At INTO, growth means opportunities to feed your curiosity, to develop your skills and your career. It means staying true to our start-up soul, boldly saying “yes” and constructively saying “no”. It means building deeper relationships. And it means playing your part in our wonderfully diverse international community. Our dedication to growth – for students, our university partners and agents, for each other, and for ourselves – sets us apart. It’s what makes INTO a uniquely rewarding place to be, and to make a difference.
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