Global Social Media Lead

What You'll Do:Commerce media advertising is evolving and at Criteo, the Marketing and Communications team is at the forefront of this exciting space. As the Social Media Manager, you’ll play a pivotal role in shaping and executing our external communications strategy for organic social media. The ideal candidate is a strategic thinker who is passionate about digital marketing with a deep understanding of social media platforms, trends, and best practices. This individual will be responsible for crafting compelling content, engaging with our community, and driving brand awareness and engagement across various social channels. They will also be responsible for ownership of the end-to-end campaign process, from ideation to content creation, copywriting and measuring results. What you’ll do: Collaborate with cross-functional teams to develop and execute integrated social media strategies aligned with company goals and objectives. Plan, create, and publish engaging B2B content across social media platforms with a special focus on LinkedIn, X, YouTube, Instagram, and Facebook. Define and lead the daily operations of an efficient social media execution process that unites diverse global teams with unique needs and goals. Monitor and analyze social media metrics and trends to optimize content performance and inform future strategies. Foster meaningful interactions with our social community by responding to comments, messages, and inquiries promptly and professionally. Stay informed about industry trends, emerging platforms and best practices in social media marketing and community management. Who You Are:Bachelor’s degree in Marketing, Communications or related field. 5+ years of experience in social media management, preferably in a global or multi-market environment. B2B experience preferred. Proven track record of developing and implementing successful social media campaigns that drive engagement and brand awareness. Strong written and verbal communication skills, including a high proficiency in English for all communications. Adaptable to write in Criteo’s brand voice across varying topics in advertising, technology, leadership, and more. A self-starter spirit that not only gets things done but also eases and improves the process. Proficiency in social media management tools and analytics platforms. Experience with Emplifi, Canva and/or ClickUp, not required, but a plus. Ability to work well independently and collaboratively with cross-functional teams. Ability to manage multiple projects simultaneously and thrive in a fast-paced environment. Basic knowledge of paid social for effective campaign planning. We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!Who We Are:Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform.At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 3,600 Criteos collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle including how we attract and recruit, through promotions, pay decisions, benefits, career progression and development. We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising encouraging discovery, innovation and choice in an open internet.Why Join Us:At Criteo, we take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We want to set you up for success in your job, and an important part of that includes comprehensive perks & benefits. Benefits may vary depending on the country where you work and the nature of your employment with Criteo. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location. These factors can cause your compensation to vary.
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