Digital PR Executive

Elevation Recruitment are once again partnering with a fast growing business, specialising in environmentally friendly and sustainable landscape products, is in search of a dynamic and creative Digital PR Executive.

They are committed to utilising digital platforms to enhance our brand presence, engage with our audience, and drive growth. As they continue to expand our digital footprint, they are seeking a talented and proactive Digital PR Executive to join our team.

They are looking for a skilled Digital PR Executive who will be responsible for developing and executing digital PR strategies to increase brand awareness, enhance online reputation, and drive traffic to their website. The ideal candidate will have a strong understanding of digital marketing trends, excellent communication skills, and a passion for leveraging digital channels to achieve our goals.

Responsibilities:

• Develop and implement digital PR campaigns for the website, that is then supported by funnel channels such as social media and email marketing
• Generating creative content ideas through a combination of research on trending topics, conducting interviews with customers and visiting sites to film content
• Cultivate relationships with online influencers, bloggers, journalists, and other media outlets to secure media coverage and backlinks
• Create engaging static and video content for digital PR purposes, including press releases, blog posts, articles, and social media posts
• Track and analyse key performance metrics to evaluate the effectiveness of digital PR campaigns and make data-driven recommendations for optimisation
• Stay up to date with digital marketing trends, emerging technologies, and industry best practices to continually improve digital PR strategies and tactics

Requirements:

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Proven experience in digital PR, preferably in a similar industry.
• Strong understanding of digital marketing concepts, including SEO, content marketing, and social media.
• Excellent written and verbal communication skills, with the ability to craft compelling narratives and pitches.
• Strong project management skills and the ability to multitask in a fast-paced environment
• To develop strategic partnerships with key suppliers to generate joint marketing initiatives
• Work with media and internal stakeholders to take advantage of thought leadership opportunities
• Creative thinker with a proactive attitude and a passion for driving results through Competitive salary and benefits package

Please apply with your most up to date CV!