Digital Marketing Manager

Job Description
One of the world's leading EdTech companies, providing SaaS-based learning to over 40,000 schools and colleges globally is looking for an experienced Digital Marketing Manager . This is a fixed term, 12 month contract. They have won countless major awards and they are globally recognised as a trailblazer in the EdTech space.
They are looking for a strategic Digital Marketing Manager to lead customer acquisition efforts and drive growth through digital channels. You will need to have strong experience across all key channels (SEO, paid search, social) as well as a solid knowledge of CRO.
Key Responsibilities:
Develop and execute digital acquisition strategy across key channels (e.g., SEO, paid search, social media, affiliate marketing, partnerships).
Manage and develop a small team of Marketing Executives.
Manage the digital marketing agency relationships and paid media spend.
Implement campaigns to boost website traffic and conversions.
Own digital sales targets, via subscriptions and online sales, reporting results to the business.
Implement optimisation strategies (CRO) to increase site-wide conversion rates.
Working closely with product team, develop strategies to improve user journeys that support both lead generation, direct online sales and enhanced customer experience.
This is hybrid role with a requirement to go into their Sheffield office once a week.