DIGITAL MARKETING EXECUTIVE
Salary: £27,000 - £32,000 DOE
Banbury
Are you ready to take your digital marketing skills to the next level? Join a dynamic team and immerse yourself in a creative and fast-paced environment covering the automotive, aerospace, industrial, security, and construction sectors. Reporting directly to the Group Sales Director, this role offers a diverse range of responsibilities and the opportunity to make a significant impact on the business.
Key Responsibilities:
- Website Content Management:Regularly update and manage content across five WordPress websites, ensuring it is engaging and SEO-optimized. Collaborate with web developers and designers to enhance functionality and user experience.
- Social Media Marketing:Create targeted, dynamic campaigns using videography and other media to build brand awareness and drive website traffic.
- Customer Satisfaction Surveys:Assist in coordinating customer satisfaction surveys as needed.
- Design Marketing Materials:Develop promotional materials to support the sales team and business needs.
- Campaign Delivery:Implement digital marketing plans and campaigns to disrupt markets, cement our reputation, and position our brands globally.
- SEO Analysis:Drive SEO performance to improve organic search rankings and discoverability, and regularly report findings to key stakeholders.
- AI and Emerging Technology:Stay abreast of new technologies and adopt the most beneficial tools for our marketing efforts.
Skills and Experience Required:
- Essential:
- B2B experience in an industrial, automotive aftermarket or engineering business.
- Strong creative writing and editing skills with attention to detail.
- Ability to collaborate effectively, communicate at all levels, and think creatively.
- Highly organized, proactive, and adaptable to tight deadlines with a can-do attitude.
- Passion for web technology and social media trends.
- Experience managing and editing website content using WordPress.
- Proficiency with digital marketing tools such as Google Analytics, SEO tools, social media management platforms, and Adobe products.
- Strong knowledge of Microsoft Office packages and digital marketing strategies.
- Desirable:
- Bachelor's degree in Marketing, Digital Communications, or a related field.
Benefits:
- 23 days holiday (plus UK bank holidays), rising to 25 days after five years.
- Holiday Buying Scheme (additional five days after probation).
- Life Insurance.
- Annual bonus of 5% (subject to targets, after probation).
- Health Cash Plan Scheme (after one year) including dental, optical, health screening, physiotherapy, chiropody, and an Employee Perks Portal.
- Optional cover for family.
- Employee Assistance Programme (after probation).
- Free flu vaccinations.
- On-site training.
- Ad-hoc employee functions including an annual Summer Social.
- Charitable fundraising opportunities.
- Free car parking.
- Early finish on Fridays.
If you are passionate about digital marketing and looking to join a company where you can grow and make a difference, apply now to become the next Digital Marketing Specialist!
INDH