Digital Marketing Executive

Are you a digital marketer to join an exceptional marketing team with a track record in internal progression and development ??!Would you be excited by the prospect of joining an exciting and creative organisation who are continuing to grow and diversify in the current climate?Ideally you would have already attained Digital Marketing experience within an office environment and possess working knowledge of SEO and Google Analytics (GA4)Role overviewRight Now Group are currently partnering with a financially secure industry leader who are looking for a Digital Marketing Executive to join their expanding Marketing team who have doubled in numbers within the last 3 years! If you are looking for a Digital Marketing opportunity where your thoughts and insights are valued then look no further!The role would be well suited to individuals who have a can-do attitude and are used to using their initiative within a fast-paced role. Job Type: Full-time & PermanentJob Title: Digital Marketing ExecutiveSalary: £27k - £33kHours: 9;00 - 17:00 Monday to Friday - opportunity for hybrid working up to 2 days a weekLocation: ColnbrookRole Responsibilities:Planning and carrying out all digital marketing activities, including SEO/SEM, PPC, email campaigns and advertising campaignsAssessing performance of all digital marketing campaignsCollaborating with Marketing and Sales teams to create customer-focused campaign landing pagesCreating high performance digital marketing campaigns through understanding brand propositions, target audiences and personasIdentifying trends and insights, monitoring competition and optimising marketing spend and performance based on these insightsEvaluating end to end customer experience across multiple channels and use touch pointsEvaluate emerging technologies, providing advice and recommendation on their adoption where appropriateWorking collaboratively with external digital marketing consultants with a view to transition all outsourced digital marketing activity to being brought in house.Desirable skills:Degree in Marketing (BA, BSc or equivalent), CIM or relevant experience within a similar roleFull UK driving license and access to a car- due to the location of the officesGood knowledge of all different digital marketing channelsWorking knowledge of GA4 or Google Analytics Experience in keyword search, SEO/SEM management and marketing automation and databaseUnderstanding of social media and advertising campaigns
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