CRM Executive Marketing · London · Hybrid Remote

#TEAMBULK ARE HIRING CRM EXECUTIVE Bulk is on an incredible journey, with a mission to move the business from a manufacturing-led retailer to a destination brand for active nutrition. We are shaking up the sports nutrition industry through disruptive marketing campaigns that help people think differently about our brand – and we want you to be a part of it!We want passionate risk-takers. We want people that like to challenge our thinking. We want people that live and breathe digital and have an infinity to the world of nutrition, health, fitness, and sports.IN A NUTSHELLWe're looking for a CRM Executiveto join our Brand and Loyalty team atBulk. Here, you'llwork in a dynamic, fast-paced environment where we constantly striveto enhance the relevance and performance of our customer communications across all 16 of our markets.As CRM Executive,you'll immerse yourself in enhancing customer relevance and personalisation through intelligent segmentation, crafting experiences that engage and resonate with Bulk customers.Reporting to our CRM Lifecycle Manager, you will hold a key position in driving the execution and evaluation of daily campaign performance across all markets.WHAT WILL YOU BE DOING?
Responsible for the delivery of all BAU comms and lifecycle automations across 16 markets including building, testing, audience segmentation, executing, and ongoing optimisations. Work closely with CRM Lifecycle Manager and other stakeholders to brief campaigns and see execution through from start to finish. Thinks ahead and generates new innovative campaign ideas and ways to improve the customer experience within the Brand and Loyalty team. Take ownership of the CRM weekly and monthly reporting documents, ensuring these are shared with internal stakeholders and optimised to showcase all CRM activity including email, SMS, and product personalisation performance. Plan in any incremental communications, ensuring these are planned effectively and delivered to targeted customer segments. Implement and report on A/B and multivariate testing, ensuring all tests are carried out in a measured way to ensure significance and fairness. Advocate a customer-centric mindset across the business. WHAT ARE WE LOOKING FOR? Ideally, you'll have a degree in marketing or a related field but this is not a prerequisite! Previous experience in a role that involved CRM, customer loyalty, or customer retention - this includes understandingCRM campaign activations (email, SMS, and push notifications) and working with Emarsys or another ESP. Exceptional verbal and written communication skills. Meticulous attention to detail coupled with excellent prioritisation abilities. Not afraid to challenge the status quo where you believe it will benefit the team or the customer. Strong quantitative and analytical skills with the ability to draw conclusions and recommendations based on data and analysis. Ideally, you've used Google Sheets and GoogleAnalytics as part of this! Keeping up to date with trends to supercharge the user experience.
WHAT ARE THE GAINS? Monthly Bulk Bank Benefits Allowance
including a subsidised Gym Membership ️ A day off to celebrate your Birthday
PerkBox Subscription
60% discount on all Bulk products
Flexi Start
Additional Annual Leave (optional)
Teammate Pension Scheme
Life Assurance
Medicash ️ A day off for Volunteering (optional)
Cycle to Work Scheme
Enhanced Maternity & Paternity leave
Bulk Pantry
Happy Hour Drinks Fridge (Thursdays & Fridays)
Summer Working Hours
LOCATION: LondonHYBRID: 3 days in the office, 2 days working from homeOUR COMMITMENTBulk is a place where employees have a voice fundamental to our success as a business. Building a diverse and inclusive team enables us to reach and connect with our global customers, from developing delicious recipes to how our brand is built and perceived.Regardless of age, disability, race, gender, religion, sexual orientation, education, neurodiversity or any protected characteristic, if you are a passionate risk-taker and eager to make a difference in sports nutrition, we want to hear from you.We know that a CV doesn’t begin to scratch the surface, and that the things that make you who you are could be a real game-changer for us. We are proud to be an equal opportunities employer.PRIVACY Bulk takes your privacy seriously and will only use your personal information to administer your application for this role. When you apply, we shall process your details for this vacancy only and we will not pass your details onto a third party. We may contact you by email, text or telephone about the progress of your application. This processing is conducted lawfully on the basis of legitimate interests.
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