Creative Outdoor Lead

Creative Outdoor LeadReporting of the RoleThis role reports to Outdoor Creative Director Overview of jobGlobal is one of the world’s leading Media & Entertainment groups, and Global’s Creative Outdoor department is a newly created team that has the vision to become a center of creative consultation and development. We are responsible for drive the innovation and creativity agenda for Global internally and externally and raising the bar for creativity in outdoor by focusing on ‘moving’ people.The role of the Creative Outdoor Lead is to lead and support the Creative Solutions Director to drive innovation and creativity for Global outdoor. You will responsible for ensuring Global Outdoor is at the forefront of innovation, in addition to helping formulate fresh and relevant ideas to drive growth for both the client’s business and Global.3 best things about the jobOpportunity to be part of developing new products to market from ideation to execution and implementationNo one day will be the same – taking a random observation and making it happenRelationship building. Building and maintaining excellent relationships with key Creative Agency clients, proactively identifying opportunities to deliver innovative and award winning campaigns,Measures of success –In the first few months, you would have:Help define and direct the execution of the C&I strategy for future growth. Specifically; helping the implementation and further development of a robust strategy regarding client, and creative agencies.To be aware and keep up to date with the market and competitor media landscape to challenge the status quo and drive market leading innovation and Global revenue growth.Identify new opportunities to be further developed into creative and innovative solutionsA proven creative and innovative approach that is solution focusedLead inspiring and effective creative sessions with internal and external teamsUnderstanding of outdoor dynamic capabilities and the technology that can power new ideas and innovative campaignsGenerate ideas that build and maintain innovative and profitable partnerships with contacts across suppliers, production agencies and creative talents to generate new opportunities which will develop into NPDs to drive incremental revenueAct as the lead contact for creative agencies, proactively pitching and responding to briefsSupport the development of Creative Outdoor Project Manager in successfully delivering his roleInternally and externally recognised as the C&I expert inputting to the selling strategy, clients’ sessions and brief responses.Responsibilities of the roleWork closely with the Outdoor Creative Director to drive innovation and creativity internally across all Outdoor departments and externally across agencies and clientsDrive Business Growth (incremental revenue) through strategic creative and innovationGenerate award winning campaign ideas by pushing the boundaries of what’s possible and persevere to turn those ideas into a realityKeep up to date with trends and what’s happening in popular culture, creative and design industries to ensure response are innovative and in keeping with creative foresightsKeep up to date with the digital, social and mobile landscape and ensure integration happens where possibleDevelop further our relationships with industry partners such as Contagious, D&AD, Creative Circle as well as supplier to expand our outdoor offering through generation of creative solutionsIdentify new business opportunities by actively networking by attending industry events and conferencesDevelopment and contribution of new ideas to the innovation pipelineExplore and experiment new outdoor thinking and how Global pushes the boundariesSupport the Creative Solutions Director in producing contents that inspire, empower and enable creativity and innovationLead the development and implementation of NPDsWorking with Ops teams to creatively solve business challenges and drive innovationWork with operations to manage the onboarding of new technology into the Global portfolioUnderstand the Global procurement process to secure and onboard 3rd party vendors into the Global supplier ecosystemManage overall project actions, issues, risks, addressing pain points, and drive through resolution or mitigationSupport with the implementation of the End-to-End offering of the Global Creative Outdoor propositionHelp analyse report data and identify opportunities for further activationCommunicate results and celebrate successWhat you will needThe ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:Passionate, energetic and ambitious An innovative and creative mindset with the ability to drive new concepts Love for design and technology with high attention to detailAbility to think strategically, keeping in mind the bigger pictureAbility to think creatively and approach challenges from new and interesting viewpoints, and work collaboratively to develop creative and innovative solutionsUnderstanding of the creative processStrong interest in trends and researchStrong problem-solving skills, can-do attitude, resilientStrong relationship & stakeholder development skills – a team player in all sensesAbility to assimilate complex information and relay to audiences of all levels of understandingStrong communication, facilitation and influencing skills with the ability to effectively engage wider teamSelf-starter; able to work independently, take initiative, work under pressure and deal with ambiguityWillingness to learn and adaptExcellent negotiation and sales closing skillsHigher education preferable but not essentialEveryone is welcome at GlobalJust like our media and entertainment platforms are for everyone, soareour workplaces. Weknow that we can’tpossiblyserve our diverse audiences without first nurturing and celebrating it in our peopleand that’s why we work hard tocreate an inclusive culture for everyone.Webelieve that different will set us apart, so no matterwhat you look like, where you come from orwhat your favourite radio station is, we want to hear from you.Although we cannot make guarantees, we welcome conversations about flexible working for all roles at GlobalAnd of course, we’re looking for someone who’s going to live and breathe our values everyday…Think big – Strive to do what hasn’t been done beforeOwn it – Take pride in what you do and do it wellKeep it simple – Keep it simple to get stuff doneBetter together – We’re team playersIf you’d like to understand the recruitment process a little more, here’s theInternal Vacanciespolicy and process.
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