Copywriter

Copywriter
Great opportunity for a copywriter to join a global membership organisation. The successful applicant will be responsible for creating compelling and engaging content that resonates with our target audience and supports our organisational goals.
From website copy and email newsletters to marketing materials and member communications, you will play a key role in shaping our brand voice and telling our story in a clear and compelling manner.
Fully remote – Proximity to London or Edinburgh preferable for ad hoc meet ups
Please apply if you’re able to start in May
Roles & responsibilities:
Conduct thorough research based on creative briefs to understand the information that has to be communicated and the needs of the target audience
Draft clear, concise, and engaging copy across various mediums such as articles, blogs, emails, social media posts, web pages, brochures and flyers, and video scripts.
Produce high-quality, error-free content that aligns with, and supports our brand
Identify and understand the target audience and tailor the content and style of writing to be appropriate and engaging for each medium and audience.
Use effective SEO techniques to optimise copy on digital platforms for search engines.
Proofread, edit and fact-check all copy to ensure accuracy, consistency and adherence to brand guidelines and relevant industry regulations
Use storytelling techniques and creative approaches to make ideas more accessible and interesting to readers
Collaborate with other Marketing team members and subject matter experts and contribute ideas towards communications and marketing plans
Continuously research and stay updated with trends, techniques, and best practices in copywriting and content marketing
Skills & experience:
Proven track record as a copywriter either in-house or for an agency
Ability to write copy for a broad range of purposes and mediums from campaign taglines to feature length articles
Experience of writing compelling copy for a range of different audiences
Experience of copy editing and proof reading others work
Experience of working for a professional body or membership association - Nice to have but not essential
Experience of writing with SEO in mind
Experience of writing for social media audiences
In return, we offer a comprehensive benefits plan to help you meet your health and wellness, financial and lifestyle needs:
Holiday entitlement of 35 days leave per annum (includes public & bank holidays)
35 hours working week
Generous pension contribution
Private healthcare scheme
Life assurance
Income protection
If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: #####
Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.
VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.
Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.
We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.
In the UK, VMA GROUP has offices in London, Bristol and Manchester and in Europe, VMA GROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis.
VMA GROUP is committed to equal opportunities and is an Inclusive+ Recruiter.