Copywriter

Job DescriptionCopy ExpertSalary: Circa £35,000This is an exciting time to join our Legal, Regulatory & Mandatory (LRM) team within Nationwide’s Customer, Brand & Engagement function, as we redefine how we engage and communicate with our customers.The team is responsible for our LRM communications across a mix of print and digital channels for all account types within Nationwide. As we continue to develop and roll out our new, modern, member -focussed brand, your role will be integral to how we transform our most critical customer communications.Reporting to the LRM Communications Manager, you’ll use your communications expertise and copy writing experience to turn, often complex, messages into clear, engaging, customer-focussed communications that go beyond simply meeting our regulatory requirements.At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, at one of our offices. If your application is successful, your hiring manager will provide further details on how this works.If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.What you’ll be doingWorking with the LRM team and key stakeholders across the business, you’ll be responsible for developing meaningful content, informed through behavioural science and psychology, that results in positive financial outcomes for our customers.As well as producing brilliant content yourself, you’ll play a key role in training colleagues and evaluating a wide range of communications developed by multiple business areas – ensuring only those of the highest quality reach our customers.This includes, interrogating business requirements, proposing and developing compelling, accurate and easily understood customer communications and ensuring all regulatory requirements are met.About youYou have copywriting experience within financial services communications and the regulatory environment. Please submit two to three examples of your writing portfolio with your CV.You’re passionate about creating brilliant, insight-led customer communications that achieve great customer outcomes.You have the confidence to work with colleagues from across the business, calling on regulatory and product expertise to inform and validate the solutions you recommend.You'll collaborate with other copy writers from across the business to ensure the LRM communications you develop are fully integrated and joined up across all channels and touch points.An expert critical thinker, you’ll be quick to understand and break down complex information to get to the heart of the customer and business outcomes we need to achieve.With a sound understanding of the principles of copy and design, you can write and oversee communications that are easy to understand and follow, that anticipate and answer customer needs and deliver a positive brand experience that deepens our customer relationships.You have experience of applying behavioural science or psychology to your writing. If you are already creating communications that prompt a specific outcome from your audience, it’s likely you’re already applying Behavioural Science to what you do. Plus, we offer training in how to apply Behavioural Science to financial communications, so don’t let a lack of Behavioural Science knowledge be a barrier.You are also:Skilled in managing multiple priorities and expectations, and able to work independently, escalating where needed.Able to confidently influence and make decisions, passionately owning the quality of the communications you produce.Collaborative and a natural relationship builder – you’ll quickly engender trust among your internal and external stakeholders.Able to articulate ideas clearly and effectively, drawing on evidence to support your recommendations and you impart your knowledge to colleagues in an engaging and effective way.Our Customer First behaviours are all about putting customers and members at the heart of how we work together. You can strengthen your application by showing the behaviours that resonate with you, and how you might have already demonstrated these.Say it straight - This is about being honest and direct with good intent and saying what needs to be said in the room. It’s also about being clear, precise, and using language that we and, importantly, our customers and members can understand.Push for better - This is about aiming high and constantly looking for better in how we work together and serve our customers and members.Get it done - This is about prioritising what will have the greatest impact, being decisive and taking accountability for delivering on the end-to-end outcome.We know applying for jobs can sometimes feel like you’re sending an application into a black hole.We review each application individually. So, it’s a good idea to call out your most relevant experience on your application to give yourself the best chance.The extras you’ll getThere are all sorts of employee benefits available at Nationwide, including:A personal pension – if you put in 7% of your salary, we’ll top up by a further 16%Up to 2 days of paid volunteering a yearLife assurance worth 8x your salaryA great selection of additional benefits through our salary sacrifice schemeGympass – Access to a range of free and paid options for health and wellness.Access to an annual performance related bonusAccess to training to help you develop and progress your career25 days holiday, pro rataWhat makes us differentNationwide is the world’s largest building society. With over 15 million customers, we have a relationship with almost a quarter of the UK’s population. We’ve got the scale to compete with the big banks, but we’re not a bank.As a building society, we’re owned by our members – that’s our customers who have their current account, mortgage or savings with us. It means we can do things differently to deliver our Purpose – Banking – but fairer, more rewarding, and for the good of society.When you work at Nationwide, you can experience that difference for yourself. You’ll be part of a high-performing, purpose-driven organisation that offers rewarding career experiences and a highly competitive range of benefits to match. You’ll also be joining us at an important time as we seek to reach more and more people in the UK. We want everyone in the UK to know that they don’t have to bank with a bank. They can choose a modern mutual instead.What to do nextIf this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us. We’d also like to see a portfolio of some of your work.We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.Please note that should you be successful in securing this role the job title on our internal systems will be Marketing and Corporate Affairs Consultant
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