Brand / Senior Brand Strategist

Brand Strategist / Senior Brand Strategist Our client is an established design business currently transitioning to being more of a strategic brand and creative consultancy. Their fresh approach is attracting more work in the strategic and consumer insight arena, predominantly across property, retail and leisure. To build on this revised positioning, the company wishes to appoint a brand savvy, ambitious brand strategist. With perhaps 3-5 years’ experience gained in a brand consultancy, advertising agency or consumer research company. Equally, we’ll consider more seasoned strategists looking for a fresh challenge in a stimulating new environment. Our client can be flexible on job title eg Strategist/senior strategist. We anticipate the successful candidate will demonstrate an innate curiosity for understanding human behaviour and motivations, a fascination for the world around them and an ability to communicate really effectively in person and in writing. Specifically, they must be able to translate complex thoughts and ideas in to straightforward narratives. The Role The main task of the Brand Strategist will be to produce outstanding strategic solutions, across a range of brand issues. To represent the ‘voice of the consumer’ within our client, ensuring solutions are, where possible, grounded in great insight and will move people Reports to their Strategy Director, who has been the architect of the new trajectory and accompanying positioning. Responsibilities and performance
To support the Strategy Director, Leadership Team and account groups in providing good counsel across their client base. To support the new business drive, specifically helping on pitches and/or leading the strategic input on pitches as appropriate To play a key role in supporting our client’s increasing competency in consumer insights. To prepare inspiring creative briefs and contribute strategic ideas to the creative process. To support and develop thought leadership.
To facilitate workshops across corporate positioning and sector specific initiatives To keep abreast of emerging trends The successful applicant will play a key role in helping to shape and grow our client’s strategy offer and become an influential valued team member. “Rare has made a significant contribution to building the executive team at Brandhouse. They are rigorous in their approach to understanding our needs, and at the same time they have an innate appreciation of our culture and the time of person that will flourish in it. Their communication throughout the process is exceptional. Last but not least they manage to find great people from very lateral sources.” Crispin, whilst Managing Director at Brandhouse “We’ve worked with Rare for many years now. They’re our go-to recruitment partner for the best strategic talent. It’s a niche area and they’ve nailed i!” Head of People, Venturethree “Simon is a rarity amongst search consultants. Firstly, he is extremely precise, choosing to focus on quality and not volume. Secondly, his expertise in strategy roles is second to none. He has deep relationships with many high calibre firms and professionals. These attributes make him the go to person for strategy talent. My personal experience of working with him was superb. He listened, challenged and probed, and was able to recommend the right course of action for the next step in my career. I look forward to working with him again in the future.” Liam, Head of Strategy at Venturethree “Having known Simon for over 6 years as both a candidate and a client, I trust him completely as one of the most professional and well-connected people in the industry. Ever insightful and discrete, he has been instrumental in building some of the most outstanding brand teams in London and beyond. Personally speaking, I can’t recommend him highly enough. Simon is, in my humble opinion, the finest head hunter in the business.” Dylan, Partner at Lippincott “I have worked with Rare Selection as both candidate and employer and have been genuinely impressed by both experiences. Simon has a rare level of commitment to matching the right candidate to the right role — developing a real understanding of what both sides are looking for, providing honest and constructive feedback and making consistently insightful recommendations.”
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