B2B Marketing Manager

Location: London
FREENOW for Business is a leading provider of business travel and client travel solutions for companies. With the backing of BMW Group and Mercedes-Benz Group AG, FREENOW for Business has established a prominent presence in 9 countries and over 150 cities across Europe.
Keep your employees moving and your business thriving with FREENOW for Business, your trusted business taxi solution. Our intuitive app provides a seamless experience for your team, ensuring reliable and safe transportation wherever they need to go. As the number one provider of taxis in Europe, we offer a robust fleet to ensure your employees get where they need to be.
FREENOW for Business empowers you with an easy-to-use platform to simplify your business travel. It’s no wonder that more than 15,000 companies have selected FREENOW for Business as their top choice for mobility solutions. For more information, visit FREENOW for Business.
YOUR DAILY ADVENTURES WILL INCLUDE:
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Reach / Overachieve our website traffic targets via digital campaigns, SEO and affiliate traffic in collaboration with the Growth Marketing Team
Providing clear and detailed post campaign analysis of all marketing efforts with a dedicated focus on the ROI of all activities whilst staying within the designated framework of the budget
Owning the planning & operational execution of online and offline channels (Events, Partnerships, CRM, Social Media, Influencer, PR, Digital Marketing, SEO, SEA, Organic Social and Social Selling). Experience/knowledge of these channels is a plus, but not mandatory, we are happy to teach you! A can-do attitude is more important
Adapting global B2B campaigns to be impactful and culturally relevant to the local marketplace
Creating and fostering strong relationships with industry partners to amplify our reach and increase MQLs.
TO BE SUCCESSFUL IN THIS ROLE:
You have a solid B2B marketing experience, ideally with experience of the business travel
Proven success in developing marketing plans and campaigns
Experience with marketing automation and CRM tools
Excellent communication skills (internal and external)
Problem solver and solution oriented for customers
Your mother tongue is English
You are eager to work in an international environment
BENEFITS & PERKS IN A NUTSHELL:
Hybrid working model
Free Udemy e-learning access
Sabbatical & special leave policies
Subsidised gym membership
Birthday, 24th + 31st December off
Partner product discounts
Mobility Benefits Card
Employee assistance program
Plus more local benefits depending on your work location!
DIVERSITY, EQUITY & INCLUSION:
FREENOW is an equal opportunity employer and we consider qualified applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability or age. We want you to grow and evolve, bring your true self to work.
SEE WHAT OUR AWESOME COLLEAGUES SAY ABOUT US:
#J-18808-Ljbffr