Area Sales Manager (Forklifts / MHE)

GBR Recruitment Ltd, are proud to be working in partnership with a leading Forklift / material handling equipment service provider, recruiting for an experienced�Area Sales Manager to cover the South East & Midlands territory, expanding current business with current clients & bringing in brand new customers.

This key sales role is instrumental in expanding our clients market presence in the�South East/Midlands region of the UK, specifically covering MK, OX, RG, HP, LU, AL & WO postcodes. The successful candidate will play a key role in growing our geographical portfolio through the sale of Forklifts / Material Handling Equipment (MHE) to both new, existing & lapsed customers.

Key Responsibilities:

• Build and nurture strong relationships with new and existing customers.


• Effectively manage the customer database via the CRM system.


• Achieve and exceed annual sales targets, contributing to increased revenue and company profits across all Forklifts / MHE product ranges.


• Identify new routes to market through proactive prospecting, networking, and strategic planning aligned with company objectives.


• Conduct detailed application site surveys when necessary to better understand customer needs.


• Efficiently handle the ordering and processing of ancillary items, attachments, batteries, etc.

Candidate Requirements:�

• Demonstrated track record of sales success in previous Forklift / MHE product sales roles.


• Experience of developing the South East of the UK / Midlands across MHE / Forklift products.


• Ability to work both remotely and as an integral part of a team.


• High attention to detail in all aspects of work.


• Strong communication and presentation skills.


• Enjoy selling and working collaboratively with both external and internal stakeholders.


• Previous experience selling Forklifts, MHE and / or capital equipment sales is required.


• Excellent communication and interpersonal skills.


• Effective time management and the ability to work under pressure.

Employee Benefits:�

• Uncapped commission so OTE is unlimited, the more you sell the more you earn!�


• 12% Sales Bonus on all Forklift / MHE truck sales deals & additional end of year performance bonus�


• Company vehicle & private fuel�


• & more.........................