Sales Advisor

LB366 - Sales Advisor 
Location - Central London
Salary - £28,000 - £40,000
First Military Recruitment is currently recruiting for a Sales Advisor on behalf of our client, a specialist retailer of shotguns, rifles, and shooting equipment. This is an exciting opportunity to join a rapidly expanding business with excellent career advancement potential.
Duties and Responsibilities:

•  Meet and greet retail customers, providing a welcoming and professional service.
•  Offer expert advice on firearms, ammunition, and shooting accessories, ensuring customers select the right products for their needs.
•  Educate customers on firearm safety, storage regulations, and legal compliance.
•  Process and manage firearm sales, ensuring all transactions comply with UK firearm laws and licensing requirements.
•  Input customer orders and firearm details into the internal CRM system, ensuring accuracy and compliance with legal documentation.
•  Conduct stock checks and ensure firearms and shooting equipment are securely stored in accordance with regulations.
•  Assist with the merchandising and display of products, ensuring all firearms and accessories are presented attractively and safely.
•  Handle customer inquiries via phone and email, providing knowledgeable and helpful responses.
•  Maintain the cleanliness and organization of the store and secure storage areas.
•  Follow strict health and safety protocols, ensuring the safe handling of firearms and ammunition at all times.
•  Report any breaches of company policy, security concerns, or suspicious behavior to Senior Management.
•  Assist with relevant licenses and verifying customer credentials in compliance with UK regulations.

Skills and Qualifications:

• A strong understanding of firearms, ammunition, and shooting equipment is highly desirable (training can be provided).
• Ability to build and maintain strong relationships with customers, suppliers, and colleagues.
• A professional and responsible approach to shotgun and firearm handling and sales.
• Ability to remain calm and focused in a regulated retail environment.
• Strong attention to detail, particularly regarding paperwork, licensing, and compliance.
• A friendly, outgoing personality with excellent communication skills.
• Previous retail or trade sales experience is advantageous but not essential.
• Knowledge of UK firearm laws and regulations is desirable (training will be provided).

This role is ideal for individuals with a passion for shooting sports, hunting, or firearms who are looking for a career in a specialist retail environment.