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Paid Social Media Manager

Posted 2 months ago

  • Tyburn, West Midlands
  • Permanent
  • 43 days Holiday, Annual Bonus, Hybri
  • £30,000 to £35,000 /Yr
  • Sponsored
Role Summary:
Fancy a job with 43 days paid holiday and a collaborative and creative working environment with lots of opportunities, perks and end of year bonus?

My client is looking for a data-driven and creative Paid Social Media Manager to join their� team and take ownership of the paid social media campaigns. You will be responsible for planning, executing, and optimising paid advertising strategies across platforms like Meta (Facebook & Instagram), TikTok, LinkedIn, and other key channels. Your work will directly contribute to increasing brand awareness, engagement, conversions and lead generation.
Responsibilities will include:�
  • Develop and manage paid social media campaigns across multiple platforms.
  • Set up, monitor, and optimise paid ads to ensure performance aligns with business goals (ROAS, CPA, CTR, etc.).
  • Conduct A/B testing on ad creatives, copy, and audience targeting.
  • Analyse campaign data and generate reports with insights and recommendations.
  • Collaborate with creative teams to produce compelling ad content.
  • Stay updated on industry trends, platform updates, and new paid media opportunities.
  • Manage and allocate ad budgets effectively to maximise ROI.
  • Work with the Head of Paid Social and Data plus internal stakeholders to align paid social efforts with wider marketing strategies.
Required Experience:�
  • Platforms: Strong knowledge of Meta Ads Manager, TikTok Ads, LinkedIn Ads, and other relevant platforms.
  • Proven experience in paid social media advertising, preferably in an agency or fast-paced environment.
  • Analytics: Experience using Google Analytics, Meta Pixel/CAPI, and other tracking tools.�
  • Budgeting: Experience managing ad spend and optimising for cost efficiency.
  • Skills: Data analysis, audience segmentation, and performance optimisation.
  • Creative: Ability to brief and collaborate on high-performing ad creatives.
Paying �35,000 per annum
If this sounds like you please click apply or send a cv to (url removed)