Lead Generation Executive

Job Title: Lead Generation Specialist (Marketing Department)
Location: Ipswich - you must live within the Ipswich area - hybrid after probation
Salary: 29,500 - 38,000
Job Type: Full-time
We are looking for a proactive and results-driven Lead Generation Specialist to join our clients busy and growing marketing team. This is a new role working directly with the Lead Generation Manager. In this role, you will follow up on incoming leads as well as being responsible for identifying and engaging potential customers, generating high-quality appointments for the field sales teams and supporting the sales team in converting prospects into clients.
Key Responsibilities:
Research and identify potential leads through exhibition contacts, website enquiries, data lists, responses to email campaigns, market analysis and online research.
Initiate cold calls, emails other forms of outreach to engage potential customers
Qualify leads based on interest, plans, forthcoming projects
Maintain and update lead databases using CRM tools.
Collaborate with the sales and marketing teams to follow targeted lead generation campaigns.
Track and analyse lead conversion rates to optimise outreach efforts.
Required Skills Experience:
Proven experience in lead generation, telesales, appointment setting, sales, or marketing
Strong communication and interpersonal skills.
Ability to conduct cold calls and identify target audiences.
Experience with CRM software and lead...