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Content Designer

Posted 2 days ago

  • Worthing, West Sussex
  • Any
  • External
  • Expires In 3 months
Apply before 11:55 pm on Thursday 29th May 2025
Contract type Fixed term
Length of employment 12 months
Location Glasgow, Liverpool, Newcastle-upon-Tyne, Nottingham, Worthing
About the job Job summary Discover a career in your hands at HMRC. Whether you're seeking purpose, growth, or a workplace that gives you a true sense of belonging, hear from some of our employees as they share their story about what its really like to work at HMRC.

Do you have a passion for making complex information simple and accessible?

Are you experienced in writing user-focused content and looking for your next challenge?

HMRC is one of the largest organisations in the UK and the biggest digital operation in Government. Our digital business runs the IT behind tax and benefits services for 45 million individual and 5 million business customers.
Were making HMRC services and information simpler, clearer and faster for our colleagues. To do that, we need content designers who will help us design end-to-end services based on user needs.
We want you to come and be part of a multi-disciplinary team and transform the way we deliver HR, Finance, and Procurement services to our colleagues in HMRC, Department for Transport, and Ministry of Housing, Communities, and Local Government a group of departments known as the Unity Cluster.

See what its like to work at HMRC:find out more about us or ask our colleagues a question. Questions relating to an individual application must be emailed as detailed later in this advert.

Role Background

Unity Business Services sits within HMRCs Chief People Officer Group, and provides critical human resources, finance, payroll and procurement services to colleagues in HMRC and Department for Transport. In future, we will also deliver services to Ministry of Housing, Communities and Local Government.
The Content Designer role sits within Unity Business Services People, Process and Technology Team, known as PPT.

PPT provides a range of user-centred digital support to our colleagues, such as Content Design, Publishing, User Research, Business Analysis and Automation, in addition to Project, Change, and Product Management services
Job description Content designers work on content that helps to form the end-to-end journey of a service, helping users complete their goal and government to deliver a policy intent. Their work may involve the creation of, or change to, a transaction, product or single piece of content which could be from across digital and offline channels and be provided by different parts of government.

Content Designer at SO level is a role for an individual with proven experience in designing content to meet user needs.

At this level you will work collaboratively with other user-centred design professionals and business stakeholders to define what will be developed to meet users needs. You will produce clear and meaningful content based on user needs, and feed into content strategies.

You will engage with and contribute to our active and supportive content design community in HMRC and across government.

Person specification As a Content Designer, you will:
line manage, support and mentor Junior Content Designers.
map user journeys and processes.
use best practice, data and research to design and iterate usable and accessible content.
feed into content strategies for portfolios of work to inform end-to-end journeys.
build collaborative relationships with stakeholders, including through workshops and pair-writing sessions.
You will also be expected to:
actively participate in the HMRC and cross-government design communities, both digitally and face-to-face.
proactively seek new learning opportunities and look to continually improve by gaining feedback from your peers and the business.
Essential Criteria
You need to have:
experience of coaching and mentoring other content designers, growing skills, and providing constructive feedback on work.
demonstrable skill in developing accessible content for online guidance or transactions and working to style and standard guidelines.
experience of journey mapping and needs analysis - being able to take existing content and identify gaps and overlaps.
an ability to use metrics and user feedback to inform content design.
experience of talking about your design decisions and approach to stakeholders of various levels, and convincing them that user needs and a user-centred approach are the right way to design content.
Technical skills We'll assess you against these technical skills during the selection process:
Content design technical skills - User-Centred, User focus ,Stakeholder relationship management from the Government Digital and Data Profession Capability Framework.
For further information please click on the apply button
Thank you

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