Head of Marketing

We have an exciting opportunity for a
Head of Marketing
to join our growing team at Sunset Hospitality Group
UK.
About Us
Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centres and more. SHG operates over 58 venues in 17 countries with a commitment to delivering authentic and diverse hospitality experiences that bring people together, all around the world.
Sunset Hospitality Group are set to launch in the UK, bringing 3 premium lifestyle brands to life this autumn in Belgravia, Knightsbridge.
The Role
We are seeking a visionary Head of Marketing with a multi-site, luxury hospitality experience. Someone with a passion for digital and social media, who will elevate the new UK brands set to launch this year, enhance visibility, and expand the loyal customer base. Reporting into the Operations Director, this role is integral to our growth, requiring collaboration with the Executive teams in Dubai and Senior Management teams locally to drive marketing initiatives that support companys financial goals and strategic vision.
As Head of Marketing, you will manage all marketing activities, from executing campaigns and maintaining brand image to optimising communications across multiple digital channels.
Why Join Us?
Flexible / Hybrid working
Up to 50% employee discount
Guaranteed minimum hours
Birthday off on us!
Access to employee assistance programme
Wagestream: financial wellbeing benefit that allows you access to your pay as you earn it
Generous referral bonus
Opportunities for international relocation
Employee events
Career growth: your professional journey is our priority. Elevate your career with tailored growth opportunities that align with your ambitions
Key Responsibilities
Market Research & Competitive Analysis:
Conduct market research and competitive analysis to identify trends, guest preferences, and opportunities for innovative hospitality marketing strategies
Concept Development:
Lead the development of new concepts, insights, positioning, messaging, visual identity, and tone of voice to create a compelling brand narrative
Cross-Functional Collaboration:
Work closely with operations, sales, and guest services teams to ensure marketing efforts align seamlessly with overall business objectives
Campaign Monitoring & Optimisation:
Monitor and report on the performance of marketing campaigns, using data-driven insights to optimise strategies and achieve key performance indicators (KPIs)
Industry Trends & Innovation:
Stay updated on industry trends, emerging markets, and innovations in hospitality to continuously enhance the companys marketing efforts
Brand Consistency:
Oversee the development of marketing collateral, including digital and print assets and promotional materials, ensuring consistent brand representation
Venue Marketing Plans:
Lead the creation and execution of marketing plans for each venue, targeting specific audiences to drive guest engagement and loyalty
Reporting & Strategic Recommendations:
Provide regular reports and updates to senior management on marketing performance, guest feedback, key metrics, and strategic recommendations for continuous growth
Team Leadership & Development:
Mentor and coach a team of two, fostering a culture of learning, creativity, and professional growth
Agency Management:
Manage relationships with agency partners to ensure delivery against marketing plans and objectives
About You
Proven experience in luxury marketing within the hospitality lifestyle or high-end F&B sectors
Strong background in brand marketing, with a focus on digital marketing
Confident professional with a strong, outgoing personality, and ability to work with diverse profiles of stakeholders
Ability to meet tight deadlines and manage budgets efficiently
Exceptional leadership skills, with the ability to inspire and drive a high-performing team
Sunset Hospitality Group is extremely proud to be recognised as one of Dubais Great Places to Work!
This is a fantastic opportunity for someone who holds genuine passion for hospitality, wants to be a part of a global lifestyle brand and above all enjoys all things people.
**** Candidates must have right to work in the UK****
Sunset Hospitality Group is an equal opportunity employer. All applications will be considered for employment regardless of race, colour, ethnicity, religion or belief, nationality, sexual orientation, gender, gender identity, or disability status.
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