Business Development CV

Address: #############, #############, ######, #######

Email: ############################                                                Tel: 0###########

“Following my many years of experience in managerial roles, developing my existing skills and experience in sales, brand managing and marketing, I am seeking a long-term career with a strong and progressive company.”

EXPERIENCE

Business Development & Marketing Director, Think Jam

Duration: March 2020 to June 2020 – Let go due to Covid

Role

                Build a sales plan and sales pipeline for the business

                Manage all marketing content via social and digital channels

                Host weekly sales and marketing meetings with assigned action plans

                Source, prospect and connect the business with new clients and opportunities

                Create new marketing content that can be utilised as both marketing and sales material

                Responsible for sourcing and managing a new CRM platform

Achievements:

                Sourced and managed a £150k opportunity with a new client

                Created and hosted a podcast for the business, to be used as marketing and sales content

                Negotiated a discounted deal with a select CRM provider and manage the on-boarding process of the CRM

                Assisted in creative brainstorm sessions on how to maintain current clients / opportunities during Covid

                Built a sales plan/pipeline that problem solved around the covid pandemic

Business Development Manager, Taylor James

Duration: April 2018 to March 2020 - UK

Role:

                Source both ad agency and brand opportunities through lead gen, email/phone, presentations/meetings, and forming strong relationships with high level decision makers.

                Creating/presenting our latest case studies and insights via Keynote or Powerpoint to large groups of people at targeted agencies and brands.

                Focusing on Pharmaceutical, FMCG, Consumer Electronics and Automotive opportunities.

                Managing multi-million-pound accounts through sourcing, winning and producing jobs for: TVC, Digital, OOH, Print, Social, and various media platforms.

                Qualifying opportunities and creating itemised quotes that deliver on all aspects of what the creative demands, whilst still keeping within client’s budget and production schedule.

                Offering multiple solutions of execution for each opportunity, to give the client a range of production choice and also upselling by adding in additional extras, such as: stills to motion, cinemagraphs, additional file formats, etc.

                Staying up to date with the latest trends, brand/agency news, CG programmes, techniques, data assimilation, and applying that knowledge to my sales approach.

Achievements:

                Introduced and personally presented Taylor James to 25 new advertising agencies

                Formed a brand approach strategy and started working with Lego direct.

                Achieved all sales goals and revenue targets within my 3 month probationary period.

                Begun the process of bringing in automotive and FMCG opportunities by reconnecting with previous contacts and continuing our working relationship.

Account Manager/Sales Executive, Saddington Baynes

Duration: September 2014 to March 2018 - UK

Role:

                Sell & market Saddington Baynes’ integrated production abilities to UK advertising agencies, to produce print/motion work for their roster of brand name clients across platforms, such as: Print, OOH, Digital, Mobile and Social.

                Research, lead generation, contact, and form relationships with targeted UK agencies and their brand clients.  

                Pursue and develop opportunities for new or repeat business.

                Focusing directly on the Automotive, FMCG, Consumer Electronics, Telecom and Pharmaceutical sectors of the UK.

                Creating/presenting our latest case studies and insights via Keynote and/or Powerpoint to large groups of people at targeted agencies and brands.

                Organise and update CRM database, plus additional admin responsibilities for all leads/contacts.

                Bid procurement and project manager responsibilities.

Achievements:

                Reached or exceeded all monthly and year end goals/targets thus far.

                Introduced and formed relationships with over 35 new agency clients and sold in campaigns for brands, such as: Jagermeister and Guinness.

                Produced a structured sales process for the company that has procured results that has far superseded my predecessors.

Field Marketing Manager, Link Marketing

Duration: May 2011 to May 2014 - USA

Role:

                Developed and activated marketing campaigns for Toyota Corporate, plus many other established automotive brands across the east coast of the United States.

                Negotiated/sold sponsorship on behalf of our clients to event management staff.

                Proposed and sold in marketing event opportunities to all of our corporate clients.

                Created and implemented multiple, custom, promotional events and campaigns.

                Venue sourching.

                Researched industries to determine growth opportunities for our clients.

                Provided detailed Powerpoint recaps from each marketing, event that included: All appropriate impressions, hand raisers, photos, videos, social-media impressions and forecasted sales numbers.

                Researched competitors for each brand we represented.

                Designed and operated multiple social media pages for our event presence to generate more impressions.

                Constantly presenting ideas to expand service offerings and enhance position of the company.

                Managed and directed a team of twenty people.

Achievements:

                Gained extensive knowledge and experience in branding, events, digital, and social media marketing.

                B2B and B2C experience and knowledge.

                Helped develop and initiate a custom iPad data capture program *Now used by Toyota National.

                Created a digital marketing campaign for our events that generated tens of thousands of impressions via social media.

                Created, proposed, sold and implemented multiple marketing/event campaigns, highlighting: A New England Car Show Series, A Digital Scavenger Hunt via Facebook, two New York City Rooftop parties, and a Comic Book Convention Campaign that ran for three years at multiple Comic-Cons across the eastern seaboard of the United States.

                Acquired five more corporate clients for our clientele roster.

                Grew the company’s revenue by 33%.

Sales Associate, Plum Choice

Duration: Feb 2010 to April 2011 - USA

Role: Offered and sold customers software repair services.

Senior Sales Associate, Movie Gallery Inc.

Duration: May 2009 to March 2010 - USA

Role: Sold rental subscriptions to customers.

Team Sales Captain for the State of Maine, Celsius Inc.

Duration: April to May 2009 - USA

Role: Received product shipments, responsible for marketing events, managed staff, product training, display and merchandising set up – Overall responsibility: Market the Celsius drink for the State of Maine.

Front Desk, University of Southern Maine Instructional Technology

Duration: May 2006 to May 2007 – University Job - USA

Education

Degree in Media Studies, University of Southern Maine (3 year course; part completed)

Northern Highlands High School (graduated 2005)

Additional Skills

-                Expert in Microsoft Word, Excel, Powerpoint and Keynote.

-                Expert in Final Cut Pro

-                Knowledgeable in Salesforce & HubSpot

-                Knowledgeable and experienced in social media and strategic content marketing

REFERENCES

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